Italian Beauty. Fearless Presence.
Meet this month’s cover star Viviana Soldano Fabrizio / @viviana_soldano_fabrizio
What makes a woman unforgettable the moment she enters a room? A woman becomes unforgettable the moment she fully owns her presence. It’s not always about beauty alone; it’s about confidence, mystery, sensuality, and the way she carries herself. Some women walk into a room and immediately change the atmosphere because they feel comfortable in their femininity. Energy is everything. The women people remember are usually the ones who feel authentic, elegant, and naturally magnetic without forcing attention.
What does glamour mean to you today? Glamour to me is timeless and cinematic. It’s emotion, atmosphere, confidence, sensuality, and elegance combined together. I still love classic Italian cinema, old Hollywood beauty, luxury fashion photography, candlelight, beautiful hotels, and sophisticated evenings that feel almost like a movie scene. Real glamour is never only about appearance; it’s also about mystery and emotional impact. It should create a fantasy people want to step into.
Do you believe elegance and sensuality should always coexist? Absolutely. I think sensuality becomes much more powerful when it is combined with elegance. Mystery is often far more seductive than revealing everything immediately. Elegance creates sophistication, while sensuality creates emotion and attraction. The combination of both creates a woman who feels unforgettable because she balances strength, softness, confidence, and femininity at the same time.
What is more seductive: mystery or confidence? Confidence is essential, but mystery creates fascination. The most intriguing people usually reveal themselves slowly. Today, social media exposes everything instantly, which is why mystery feels even more powerful now. I think a confident woman who still keeps part of herself private creates a very magnetic energy because people become curious about her.
How would you describe your personal style in three words? Sensual, feminine, and timeless. I love silhouettes that celebrate femininity while still feeling elegant and sophisticated. I’m very inspired by classic European glamour, luxurious fabrics, beautiful tailoring, and fashion that enhances confidence rather than overpowering the woman wearing it. To me, style should always feel emotional and effortless.
What part of femininity do you think modern culture misunderstands? I think femininity is sometimes misunderstood as weakness, when actually it can be incredibly powerful. Softness, sensuality, elegance, grace, and emotional intelligence are strengths. A woman can be glamorous and seductive while also being intelligent, ambitious, and strong. I think modern women are finally embracing every side of themselves without feeling they need to choose only one version.
Who designed all the styles featured in this editorial? Every style you see in this feature was custom-made for me by Elisabetta Rogiani of ROGIANI Couture. Elisabetta is Italian like me, and I think that shared background made a real difference. She understood my personality immediately and interpreted my energy in a very personal and precise way. Through many fittings and dedicated work together, she created each style specifically for my measurements and my vision. Wearing custom styles that were made just for you changes everything; it shows in every image.
When do you feel the most powerful version of yourself? I feel most powerful when I feel connected to myself emotionally and creatively. Sometimes it’s during an editorial shoot where everything feels cinematic and beautiful, and sometimes it’s in quiet moments when I feel peaceful and grounded. Confidence becomes strongest when it comes from within rather than from external validation.
Can fashion become a form of seduction? Of course. Fashion communicates before a woman even speaks. A beautiful silhouette, movement, confidence, and attitude can completely transform a room. I think the most seductive fashion is not necessarily the most revealing; it’s the fashion that makes a woman feel irresistible, powerful, and elegant at the same time. Confidence changes everything.
What atmosphere makes you feel most glamorous and inspired? I love romantic and cinematic environments. Beautiful lighting, elegant dinners, European cities at night, the ocean, luxury hotels, candles, beautiful music, and fashion photography inspire me deeply. I’m attracted to atmospheres that feel emotional, sensual, artistic, and timeless because they create a feeling rather than simply a visual moment.
What is the secret to being sexy without trying too hard? The secret is confidence and ease. Truly sexy people are usually not forcing attention; they simply feel comfortable in their own energy, and that ease is what makes them feel sophisticated rather than try-hard. Sexiness is emotional and psychological as much as physical. The moment a woman accepts herself completely and stops trying too hard, people immediately notice her differently.
How do you want people to remember the feeling of meeting you? I would want people to remember elegance, warmth, confidence, and positive energy. Beauty is wonderful, but people usually remember the feeling someone leaves behind more than the actual image. I hope people feel inspired, intrigued, and comfortable after meeting me. I think emotional presence is the most unforgettable quality.
For readers discovering you through FHM USA, what do you most want them to understand about you? I want readers to understand that glamour and depth absolutely belong together. I love fashion, sensuality, elegance, and beauty, but I also value compassion, creativity, emotional connection, and authenticity. I believe the most attractive people combine confidence with intelligence and sophistication with heart. To me, true beauty always includes personality, emotion, and self-awareness.
You’re also the face of Simple Green; tell us more. It made sense to me right away, because it’s the same value I live by at home. My husband Bruce is a genius; he’s the one who created Simple Green, a formula that’s non-toxic and biodegradable, safe for people, for pets, and for the planet, without the harsh chemicals found in so many other cleaners. He built that mission from nothing into something that protects millions of families and homes. I think that’s why we understand each other so well: he has his big mission to protect and clean, and I have mine, to rescue and save. Together, between Simple Green and Amore for Dogs, our life is really about the same thing: taking care of every living being we can, and leaving things a little better than we found them.
Final Question: Can you tell us about your mission with Amore for Dogs? Amore for Dogs is not a project to me; it’s my heart. I am Italian, and where I come from, love is never something small or quiet; you feel it, you live it, you give it fully, with your whole chest. So many of these dogs, of any age, come to us after physical abuse, neglect, or abandonment, broken and afraid, too old or too hurt for anyone else to want them. I personally take them to the vet myself, and when they need surgery, we make sure they get it. Then, with my team, we continue their care every single day the medicine, the therapy, the patience until the animal is truly better, healthy, and ready to trust again. My husband and I also built an incredible home for them, with a pool and a playground, so they have real joy and freedom while they heal and wait for their forever family. It is a lot of work, but I have dedicated my life to rescuing these dogs, and I would not have it any other way. And where can readers follow you and support this mission? Please come find us on Instagram at @amorefordogs and @viviana_soldano_fabrizio, Facebook at Viviana Soldano, and our websites vivianasoldano.com and amorefordogs.org. Every share, every donation, every small act of love changes a life. If your heart is open today, please visit amorefordogs.org/waystodonate one dog, one family, one act of love at a time. Viviana Soldano is living proof that true beauty lives at the intersection of glamour, purpose, and compassion. From the fashion world of Genova to the pages of international magazines, she has never lost sight of what matters most: elegance with heart. Through her work with Amore for Dogs, her commitment to authentic femininity, and her ability to inspire women everywhere, Viviana reminds us that the most powerful women are the ones who combine sensuality with substance.
Follow Viviana
• Instagram: @viviana_soldano_fabrizio | @amorefordogs
• Facebook: Viviana Soldano
• Website: vivianasoldano.com
• Amore for Dogs: amorefordogs.org
• Donate: amorefordogs.org/waystodonate
Interview produced by Elisabetta Rogiani | ROGIANI | rogiani.com | Official City of Los Angeles Legacy Business.