It's a Guy Thing

#HustleBootyTempTats Supermodel Borbala Kreutz

with FHM France August 2023 cover star

Article by Davis Sanchez

Exclusive Photos by Chris Rifkin

HMUA: @oa_beauty_group @beautybychantalp

Digital director @theajuniverse

Executive producer @paulheyman

#HustleBootyTempTats supermodel Borbala Kreutz is our FHM cover model this month, as the sensational beauty from Budapest collaborated with photographer Chris Rifkin at a $25,000,000 USD estate in Scottsdale, Arizona for Borbala’s third exclusive FHM cover. “I’ve been shooting beautiful models all over the world my entire adult life,” Rifkin told FHM in an interview about the cover shoot. “Borbala seduces the camera lens like no other model I’ve ever had the pleasure of working with. In this industry, we are constantly searching for a charismatic beauty who is not only easy on the eyes but also unique in a very special, identifiable way. I think it’s safe to say that much like Claudia Schiffer and Adriana Lima in the past, #HustleBootyTempTats supermodel Borbala Kreutz is the most sensual looking supermodel in the entire world!”

The #HustleBootyTempTats #supermodel brand disruption of the modeling world has been a major theme across the world in 2023, as multiple editions of FHM have documented. In addition to Borbala, several #HustleBootyTempTats supermodels have graced the covers of the international family of FHM magazines. From “The World’s Most Beautiful Athlete” Jale Sue to “The Fitness Fashionista” Ali Lee; from TikTok sensation Sadie Nelson to Playmate of the Year Kari Nautique; from Hollywood sex kitten Summer Soderstrom to Milano-based fashionista Ines Trocchia; the #HustleBootyTempTats supermodel brand is consistently ranked no. 1 on all analytic and metric charts for the term and hashtag “supermodel.”

#HustleBootyTempTats, which has been coined “the anti-influencer influencer supermodel brand,” is the creation of multi-industry disruptor Paul Heyman, the legendary creative force who currently serves as “wiseman” and “special counsel” to WWE’s biggest box office attraction and Undisputed Heavyweight Champion, “The Tribal Chief” Roman Reigns. In addition to his work at the very top of the sports entertainment industry in front of the camera, Heyman is a creative powerhouse behind the scenes, as his pairing with Reigns has led to a resurgence in WWE, with Reigns as not only undisputed champion but also undisputed top superstar in the entire industry. As Heyman continues to jet across the world with Reigns, creating new box office and ratings records on a global scale, the native New Yorker has been setting his sights on his disruption of the modeling world as well.

Ary Dalton, a celebrated documentarian who has worked with Heyman for years, noted that the modeling industry is in a chaotic free-for-all following a series of moves that rocked the very foundation of the business to its core. “Sports Illustrated caved into the cancel culture’s demand that even a swimsuit magazine featuring the world’s most beautiful women now go all-inclusive,” Dalton noted in a recent discussion with the media. “And, at the very same time, the world’s biggest intimate apparel brand, Victoria’s Secret, started making the moves that led to them abandoning their most famous asset, their exclusive roster of the sexiest supermodels in the world who were so above the competition, they were bigger than supermodels, they were called Angels!”

Dalton said that Heyman saw the shift happening before anyone else. “Paul saw the earthquake happening under the feet of the industry,” Dalton told us. “He didn’t listen to the critics. He listened to the audience.”

The name of Heyman’s brand is #HustleBootyTempTats supermodels. “It’s a ridiculous name, isn’t it?” Heyman recently laughed. “But it flows. And it’s a conversation piece. It’s not there for a deep dive into the significance of the name. Who is Victoria? What is her secret? The swimsuit edition (of Sports Illustrated) illustrates exactly which genre of sports? About what in Paul Marciano’s empire am I supposed to Guess? If you’re contemplating the answer to these questions, you’ve totally lost the plot!”

The plot for this FHM France cover feature is quite simple. We’re calling to your attention our exclusive photos of Budapest-born beauty Borbala Kreutz, the sensational (and, as photographer Rifkin pointed out, “sensual-looking”) supermodel who is representing Heyman’s #HustleBootyTempTats brand. We are doing this in the middle of the hottest year any of us can ever remember, during the scorching hot summer of 2023, and we’re very much aware that publishing and posting these photos of Borbala is going to raise the temperature even more. “She’s a global sensation,” photographer Rifkin boasted during our interview with him for this article. “I’m so happy the readers of FHM France will get to enjoy the spectacular beauty of Borbala Kreutz!”